October 8th, 2013
Murdoch University researchers are rethinking the current ways to create advertising synergy in the digital world.
July 23rd, 2013
In the future, your computer might tell your TV when it’s the right time to show you an ad for takeaway pizza, burgers or fried chicken.
June 10th, 2013
A researcher from Murdoch University’s Audience Labs suggests news outlets should take advantage of positive attitudes to online TV ads to raise revenue.