john gountas

MBA students give Hungry Jack’s a helping hand

July 29th, 2013

A trio of MBA students from Murdoch University’s School of Management and Governance have helped rebrand and reinvigorate Hungry Jack’s Employee Foundation.

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Desire for fame scale can help advertisers

January 16th, 2013

A Murdoch University researcher has developed a scale to measure a person’s desire for fame which he hopes can be used by the marketing industry to tailor campaigns to a celebrity-obsessed audience.

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