Murdoch takes PRIA student award for third straight year

September 10, 2013

Ashley Wright has capped her Murdoch career by winning the WW Mitchell Student of the Year Award, presented by the WA Public Relations Institute of Australia (PRIA).

She follows in the footsteps of Murdoch graduates Sean McMahon in 2012 and Jessica Sashyegi in 2011, solidifying the University’s reputation for Public Relations education.

Ms Wright said the award was a fantastic end to her academic journey.

“I’ve been studying part-time for five years while working full time, so I’m extremely proud of what I’ve achieved,” Ms Wright said.

“My degree has given me a solid background in research and communications and has enhanced my writing skills, allowing me to take the theory and apply it to my job in the corporate world.”

Since early 2013, Ms Wright has been employed as a Media and Communications Advisor with the WA Chamber of Commerce and Industry, where she is the main point of call for media and advises spokespeople on key messaging, does proactive media and assists with the hosting of state and federal parliamentarians.

The role came about as a result of her work experience unit at Murdoch.

Ms Wright said she was invited to compete for the WW Mitchell Award after being informed she was one of the top two achievers in her degree.

The competition saw her and students from Curtin and Edith Cowan universities develop a campaign brief, which was judged by a professional panel.

“My campaign brief was based on increasing membership for PRIA. Looking at the budget, I adopted a member referral approach, which involved existing members proactively recruiting their peers,” she said.

PRIA State Division President and Murdoch Public Relations Program Acting Academic Chair Renae Desai congratulated Ms Wright on her win and her work at Murdoch.

"We congratulate Ashley on her achievement and are very proud of her and fellow Murdoch competitor Karhlia Scata. We wish both of them all the best on their careers,” Ms Desai said.

More information on Murdoch Public Relations can be found here.

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