Discover the Inspiration at Southbound with Murdoch University

December 22, 2011

Murdoch University students will be helping to make the Southbound Festival in Busselton in January one to remember by providing therapy for aching backs and ears.

As part of the university’s sponsorship of the festival, which is headlined by the Arctic Monkeys, The Kooks and the Fleet Foxes, final year chiropractic students will be working on the aches and pains of weary festival-goers for free in the Base Camp area, as well as festival staff and artists backstage.

And media students will be keeping campers entertained and informed by hosting Southbound Radio 94.9FM from Murdoch’s retro caravan in Base Camp. Festival-goers will be able to tune in to acts, interviews, special announcements and even pop in for exclusive giveaways.

Recent Murdoch Uni media graduate Gerry LaFerla will be running the station alongside 20 media students with varied experience in radio.

“Broadcasting live is a daunting experience – so much can go wrong – but it’s a lot of fun also. Everything turns out great in the end,” she said.

“We’ll be playing lots of music and broadcasting safety information throughout the weekend. We’re also hoping to interview some of the artists so we’ll be busy but loving it.

“Thanks to Murdoch’s partnership with Sunset Events, which runs the festival, media students have had the opportunity to build their experience of broadcasting, filming and editing over the last few years and it’s been invaluable.”

The Southbound experience will be further enhanced by a number of other bright ideas from the Murdoch University crew.

Revellers will be able to download the Southbound iPhone app powered by Murdoch for free, which will enable them to check out the line-up, create their own festival planner, discover a new band and keep up-to-date with festival news.

They can also pick up a festival lanyard and donate their loose change to the Strike A Chord charity, which Murdoch and Sunset Events have partnered with, to help seriously ill and disadvantaged children.

Campers making their way from the car park loaded down with their gear should look out for one of the three Murdoch University pedicabs. Not only will festival-goers be able to reach the festival grounds in a unique and sustainable way, the pedicabs could help one lucky person and a friend win the trip of a lifetime with Intrepid My Adventure Store up to the value for $5000.

All festival-goers will need to do to enter is get a photo of themselves with one of the Murdoch pedicabs, then upload it to our Facebook page*.

The pedicabs will also serve as photobooths at the festival so revellers can get a free Polaroid pic of themselves in one and take it home as a special Southbound keepsake.

Kelly-Anne Antonio, Events and Sponsorships Coordinator at Murdoch University said: “We’re excited to be involved with this fantastic festival with our long-term friends Sunset Events who share similar strong sustainable values, and we hope we can help make the 2012 Southbound experience incredible for everyone who comes.”

*Terms and conditions apply, see the Murdoch Discoverers Facebook page for further details.

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Media contact: Jo Manning
Tel: (08) 9360 2474  |  Mobile: 0408 201 309  |  Email:
Categories: General, Events, Domestic students, School of Media Communication and Culture
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