City of Mandurah Mayor Paddi Creevey and CEO Mark Newman addressed the meeting, outlining some of the major challenges facing the Peel region.
"The City of Mandurah is working hard to address social disadvantage, ensure there are quality education and employment opportunities, while looking to grow and diversify our local economy," Mr Newman said.
"Mandurah is also losing a lot of its white collar workforce, as well as many of its young people, to Perth. We can counter these issues by developing a strong and distinctive CBD, which will be complemented by a high quality university producing job-ready local graduates."
Pro Vice Chancellor Professor Andrew Taggart said the University is very well placed to support growth and development in the region.
"The Peel population is growing at twice that of WA, yet the proportion of tertiary enrolments is less than half. As a leader in higher education, we have a role to play in helping our youth and mature age residents realise their untapped potential," Professor Taggart said.
"Our research and academic strengths in agriculture, biosecurity, environmental, animal and health science resonate incredibly well this region, and reflect the types of industries the City of Mandurah would like to develop."
The Peel campus currently serves 500 students on site, with plans to significantly increase this number.
The first step in this growth was seen with the launch of the School of Health Professions at Murdoch's Peel campus earlier this year.
Postgraduate counselling will be offered from 2014, with more new courses to follow.
Murdoch University will also strengthen its ties in the Peel community, holding more public lectures and offering new education opportunities for local entrepreneurs.
"We also hope to improve our links with high schools, providing professional development opportunities for teachers and hands-on scientific research experiences for students," Professor Taggart said.
"A scholarship fund was also recently established to help local students attend their local university."